What we do

Growth Planning

TV offers unbeatable scale. Let us help you make the most of it.

0 %

of the UK population can be reached with linear TV

0 %

Of the UK population can be reached if broadcaster VOD is added

0 pence

Is the cost of reaching one person, once, via TV

When you create the demand, the sky's the limit

We often meet clients who’ve grown their business using paid search, bidding on relevant sector terms and benefiting from the interest that already exists for their product. They struggle to grow beyond the current market – they’re not selling their product, just hoping to be in front of people who already know they want it. DRTV sells product, and TV has huge scale. We help our clients find new audiences, sell in their USPs, drive searches for their brand (not just their product) and grow exponentially.

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data driven approach

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Grow with confidence

By working closely with our clients we build data-driven response models, helping them to predict (often to within a 5% tolerance) what to expect from their TV spend. This level of predictability is key to planning resources, product ordering, and general response handling. Our clients find that rapid but predictable growth helps them benefit from economies of scale as well as understanding more about their customers.

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data-driven
Analysis & insights

TV advertising now generates more data than ever before. We turn that data into incremental revenue.

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Campaign preparation

We recognise that just planning & buying TV airtime isn't enough. We help our clients capture everything that TV generates.

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TV Advertising

To make an impact on TV, you need more than good creative. We can help with every step.

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